The AWIEF Growth Accelerator programme is essentially an executive MBA course. It involves business skills and leadership development, and targets existing entrepreneurs in early-growth stage seeking to scale their businesses, become investment-ready and develop entrepreneurial leadership.
Participants in the 2019 programme represented a diverse range of sectors, including construction, engineering, waste, energy, medical training, food and beverage, media and publishing, and business consulting. The programme was tailored to the needs of the cohort to include key focus areas of:
- Customer mapping
- Competitive landscaping
- Marketing and distribution
- Unit economics
Intensive one-on-one sessions were tailored to each participant to work on their pitches and growth strategy.